Jenny Reed

Senior Executive Officer

As senior executive officer (SEO), Jenny Reed oversees payor and direct-to-employer strategy and collaborates with clinical leaders to ensure a robust clinically integrated network at Southwestern Health Resources (SWHR), from primary and preventive care to highly specialized services.

At SWHR, Reed is the primary executive responsible for relationships between SWHR and managed care organizations, brokers and employers and facilitates the creation of payor and value-based payment strategies. Through her leadership, she positions SWHR’s clinically integrated network for success in a dynamic reimbursement environment.

Before joining SWHR, Reed served as the senior vice president of value-based care for Baylor Scott & White Health (BSWH) and the executive administrator for the Baylor Scott & White Quality Alliance (BSWQA). Under her tenure, BSWQA generated more than $410 million in savings and was consistently among the top savers in the nation while accomplishing greater than 100% growth in direct-with-employer contracts in just two years.

Reed earned her Bachelor of Science degree from the University of Louisiana at Lafayette and holds a Master of Social Work from Louisiana State University.